Monday, May 6

USDA Finalizes Voluntary “Product of USA” Label Claim to Enhance Consumer Protection

USDA makes extra financial investments to support independent processing capability and develop strength in the meat and poultry supply chain; reveals brand-new actions to improve openness and competitors in the seed market

Phoenix, Ariz., March 11, 2024– Today, at the National Farmers Union Annual Convention, U.S. Department of Agriculture (USDA) Secretary Tom Vilsack revealed the completion of a guideline to line up the voluntary “Product of USA” label claim with customer understanding of what the claim suggests. Secretary Vilsack likewise revealed USDA is granting $9.5 million to 42 jobs through the Local Meat Capacity grant program to broaden processing choices for the meat and poultry market and brand-new actions to guarantee openness and a reasonable and competitive market in the U.S seed market.

“Today’s statement is an important action towards customer defense and constructs on the Biden-Harris Administration’s work to strengthen trust and fairness in the market where smaller sized processors can contend,” stated Agriculture Secretary Tom Vilsack. “This last guideline will make sure that when customers see ‘Product of USA’ they can rely on the credibility of that label and understand that every action included, from birth to processing, was done here in America.”

“In addition, the Local Meat Capacity grants are dealing with crucial processing facilities requires for regional and local animals and poultry manufacturers, guaranteeing their items get to market effectively and cost efficiently, which supports regional economies, brand-new tasks, and more options for customers,” Secretary Vilsack included. “USDA is likewise dedicated to improving the farmer’s voice in our seed patent system and implementing the disclosure laws on the books as we provide more and much better options for farmers.”

These actions develop on President Biden’s Executive Order on Promoting Competition in the American Economy and the Biden-Harris Administration’s Action Plan for a Fairer, More Competitive, and More Resilient Meat and Poultry Supply Chain. They match a series of other comprehensive actions by USDA to increase competitors in farming markets, produce a fairer playing field for little- and mid-size farmers, lower grocery expenses for customers, and enhance regional and local food systems.

“Product of USA” Final Rule

USDA’s last “Product of USA” guideline enables the voluntary “Product of USA” or “Made in the USA” label claim to be utilized on meat, poultry and egg items just when they are originated from animals born, raised, butchered and processed in the United States. The guideline will restrict deceptive U.S. origin labeling in the market, and assist make sure that the info that customers get about where their food originates from is genuine.

USDA’s last “Product of USA” guideline is supported by petitions, countless remarks from stakeholders, and information from an across the country customer study.

Under the last guideline, the “Product of USA” or “Made in the USA” label claim will continue to be voluntary. It will likewise stay qualified for generic label approval, indicating it would not require to be pre-approved by USDA’s Food Safety and Inspection Service (FSIS) before it can be utilized on managed item,

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